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BMW’s U.S. motorcycle sales decreased in 2007

March 25, 2008
Filed under Features

BMW’s U.S. motorcycle sales dropped nearly 6 percent in 2007, according to the company’s 2007 financial report.

The manufacturer sold 12,094 units last year, a 5.7 percent drop from the previous year. The year-over-year decrease was slightly more than the U.S. industry as a whole, which dropped 4.9 percent, according to the Motorcycle Industry Council.

Worldwide, however, BMW did sell more motorcycles than the previous year. In 2007, BMW sold more than 102,000 motorcycles, a 2.4 percent increase compared to the previous year.

For more on BMW’s year-end report, see a future issue of Powersports Business.

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