The American Motorcyclist Association has entered into an agreement in principle to sell the sanctioning, promotional and management rights for its AMA Pro Racing properties to the Daytona Motorsports Group, based in Daytona Beach, Fla., AMA said in a March 7 press release.
The company will assume responsibility for the AMA Superbike Series, the AMA Motocross Series, the AMA Flat Track Series, the AMA Supermoto Series, the AMA Hillclimb Series and ATV Pro Racing. The agreement in principle does not include the AMA Supercross and AMA Arenacross series, which Live Nation holds the rights to. Daytona Motorsports Group will license the use of the AMA name and trademarks to promote its motorcycle racing activities.
The AMA will continue sanctioning amateur motorcycle racing and club activities.
Roger Edmondson, CCS motorcycle racing series founder and Grand American Road Race Series president; and Jim France, vice chairman and executive vice president for NASCAR, lead the Daytona Motorsports Group.