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Tucker Rocky continues recent growth pattern

GRAPEVINE, Texas — Tucker Rocky’s sales growth the privately held distributor has reported in recent years has not slowed down.

President Steve Johnson told Powersports Business that the Texas-based distributor has “had compounded double digit year growth,” and the trend continued in 2006. The growth has been fueled by a steady increase in ATV accessory business, an expanded sales force, the company’s continued pursuit of additional manufacturers and improved communications with its suppliers in an effort to improve fill rates.

Last year, Tucker Rocky added 88 new suppliers, company officials reported at their national sales meeting Jan. 19 to 21. About 90 vendors were on hand, including Elka Suspension, exhaust manufacturer Micron and a handful of other new suppliers.

Read more about Tucker Rocky’s recent national sales meeting in the Feb. 12 edition of Powersports Business.

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