Change is in the air for the 2006 ATVs from Bombardier Recreational Products (BRP). In addition to the changes and additions to the Valcourt, Quebec, based manufacturer's line-up, the company is shifting its approach to the market.
While BRP's attention has been to develop ATVs for work and play, the company decided to switch that around and make ATVs for having fun “whether during work and play.” In other words, it is repositioning its ATVs similar to the company's snowmobiles and watercraft, which are made for one thing - fun.
“We've developed our niche in this highly competitive market with ATVs that are more than mere machines, they're vehicles for having fun,” said Pierre Arsenault, BRP vice president and general manager of ATVs, snowmobiles, watercraft and sport boats.
The flagship ATV to head up that new thinking is the new Outlander 800 H.O. EFI, powered by a Rotax 800cc V-twin with electronic fuel injection. In addition to the Outlander 800 EFI H.O., other models are available. Buyers can choose the XT version, which comes with a 2,500 pound Warn winch, aggressive Carlisle tires, handguards and front and rear steel bumpers. The Outlander 800 is also available in a Max 2-Up configuration with the option of the XT package. The Max models include a newly redesigned passenger seat and a storage box that can be attached in place of the 2-Up seat.
Returning to the lineup is the Outlander 400. It comes back with a new look, headlight, steel racks and multi-function gauge.
Other ATVs in BRP's 2006 lineup include a new DS 50 mini quad, DS 90 and the Rally. All of these models are produced in Taiwan as part of a “strategic alliance” BRP has with a Taiwanese manufacturing firm.
While the Rally returns with minimal changes, DS 50 and 90 are equipped with a continuos varible transmission, which eliminates shifting.
- Eric Skogman
Copyright 2005 Powersports Business