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Polaris Reorganizes Snowmobile Operation

November 5, 2004
Filed under Features

Polaris Industries Inc., Medina, Minn., has reorganized its Snowmobile Division, Consumer Sales and Dealer Development departments, effective immediately. Eric Lindquist, who has been Polaris’ director of consumer sales since 2002, has been named general manager of the Polaris Snowmobile Division. He replaces Bob Nyaard, a 25-year Polaris employee, who has been named director of sales operations and dealer support.
As general manager, Lindquist will oversee product development, engineering and marketing for Polaris’ second-largest product line and will report directly to president and CEO Tom Tiller.
Steve Menneto will replace Lindquist as director of consumer sales. Menneto has been Polaris’ director of dealer development since 2002, and his replacement has not yet been named.


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