Lightspeed, the dealer management system with the largest installed base of users in the powersports industry, has been purchased by Automatic Data Processing, Inc (NYSE:ADP)— the nation’s leading provider of dealer management systems to car and truck dealers
ADP purchased the Lightspeed operation, based in Salt Lake City, Utah, from ProQuest Business Solutions. The move provides an opportunity for ADP Dealer Services to expand into the adjacent powersports and recreational vehicle market segments.
The newly formed business unit within ADP Dealer Services will be called Lightspeed. The widely-used dealer management software serves nearly 3,000 motorcycle, marine, and RV dealerships in North America.
“We are excited to join the ADP family,” said Rob McBratney, Lightspeed vice president and general manager. “We share a common vision for providing state-of-the-art computing tools that help dealers achieve their goals.
“Relying on business synergies, we plan to augment our Lightspeed services with some of the industry-proven solutions ADP has pioneered in the automotive industry, such as web-enabled business applications and training programs.”
McBratney and the entire Lightspeed team will continue to serve Lightspeed DMS customers from their Salt Lake City headquarters.
“All 124 employees will seamlessly transition into the ADP family, with virtually no changes to the quality service our customers have come to expect,” said McBratney.
Under ADP, the Lightspeed unit will manage all ProQuest Powersports management software including Lightspeed, Lightspeed Windows, Lightspeed Discovery, and Lightspeed Evolution.
ProQuest has retained ownership of electronic parts catalog publishing and distribution.
“This acquisition is a win-win situation; it enables ProQuest to focus on its core publishing business and Lightspeed to concentrate efforts entirely on DMS solutions,” said McBratney.
ADP provides integrated computing solutions to more than 17,000 automotive and truck dealers and 30 manufacturers in the United States, Canada, and Europe. It offers a full range of web-enabled dealer management tools to meet the unique needs of all dealership sizes. ADP solutions are available onsite or as an offsite ASP solution.
“Moving into the powersports and recreational vehicle segments is a natural extension for ADP Dealer Services,” said Paul Andraschko, vice president of ADP’s Allied Services.
“Since ADP provides software to dealerships of various sizes — from large chains to independents and used car outlets — we will be able to leverage our extensive experience to meet the demands of Lightspeed’s diverse customer base. Lightspeed has a proven track record of identifying needs and bringing quality solutions to market that help dealers manage their businesses more efficiently and profitably.”
ADP Dealer Services provides integrated computing solutions to more than 17,000 automotive and truck dealers throughout the United States, Canada and Europe.
ADP Dealer Services is the third largest business unit of Automatic Data Processing, Inc. (NYSE: ADP). ADP, with over $7 billion in revenues and approximately 500,000 clients, is one of the largest independent computing services firms in the world. PSB
Copyright 2004 Powersports Business