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Dear Tom Cruise

By Chris Clovis

Dear Tom: After many years, I have a confession to make. I only hope that, as a fellow rider, you’ll understand. As it turns out, we share a few things ...

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Intelligent interviewing

By David Koshollek

The number one challenge shared by motorcycle shops around the country is finding good technicians. Bad attitudes, poor work ethic, sloppy personal standards and skills inconsistencies are just a few ...

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It all starts with communication

By Bruce Marcia

Merriam-Webster defines communication as: the act or process of using words, sounds, signs, or behaviors to express or exchange information or to express your ideas, thoughts, feelings, etc., to someone ...

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Putting out the fires

By Jackson Smith

Fire! Fire! — Now you can’t yell that in a crowded movie theater, but in many service departments you hear it all day long. If your service manager is busy ...

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