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Of Chief importance

Nel PascaleIn years past, the phrase “slow growth” or “stable growth” was hardly exciting and certainly not noteworthy.

But today, boy, that phrase seems like gold.

Indian Motorcycles, the iconic brand operating out of Kings Mountain, N.C., is striking that vein in several key business categories.

A year ago, the company was adding what amounted to one North American dealer per month as it was entering just its second model year.

A year later, the company continues its gradual dealer network increase at about the same pace.

“We are staying the course,” Indian Motorcycles General Manager Chris Bernauer tells Powersports Business.

It’s a refreshing storyline to hear, and tell.

Read more about Indian’s latest paced growth in an upcoming edition of Powersports Business.

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