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Retail Sales Report June 30, 2003

ATV sales in 2003 have declined 2.4% through May, according to figures compiled by the Motorcycle Industry Council (MIC). That’s a decrease of 7,237 units over the same period in 2002.

While sales of on-highway motorcycles continue to outpace other segments, posting sales of 66,967 units in May, sales were down 6.3% for the month and 3.8% from the same five months in 2002.

The fastest growing segment for the year continues to be scooters, which grew at a rate of 10.8% compared to sales for the same month in 2002. Scooter unit sales for the year through May were up 11% on total sales of 17,575 units.

Off-highway unit sales climbed 5.5% through May on sales of 26,442 units. For the year, sales were up 5.1%

This report contains estimated retail unit sales of motorcycles, ATVs and scooters from warranty registrations provided by Aprilia, Arctic Cat, BMW, Bombardier, Buell, Ducati, Harley-Davidson, Honda, Indian, KTM, Kawasaki, Polaris, Suzuki, Triumph, Victory, and Yamaha from retail dealers. This report does not include total retail sales, since a small portion (less than 5%) of total retail sales is not reported through warranty registrations.


MIC membership is open to new and existing motorcycle and aftermarket product manufacturers, distributors and allied trades. Retail outlets are not currently eligible for membership. For more information, please call MIC at 949/727-4211.

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